Meta Ad Sizes
45 placements across 11 Meta categories. Open a placement for its safe zone and file spec.
Ad Network
| Placement | Size | Ratio | Safe zone | File |
|---|---|---|---|---|
| Audience Network - Native, Banner and Interstitial (Image) | 398×208px | 199:104 | — | — |
| Audience Network - General Image | 1080×1080px | 1:1 | — | — |
SNS
| Placement | Size | Ratio | Safe zone | File |
|---|---|---|---|---|
| Messenger Inbox Image Ad | 1200×1200px | 1:1 | — | — |
| Messenger Stories Image Ad | 1080×1080px | 1:1 | — | — |
Story
| Placement | Size | Ratio | Safe zone | File |
|---|---|---|---|---|
| Instagram Stories Image | 1440×2560px | 9:16 | 1440×1970px | — |
| Facebook Stories Image | 1440×2560px | 9:16 | 1440×1970px | — |
Feed
| Placement | Size | Ratio | Safe zone | File |
|---|---|---|---|---|
| Instagram Feed Image | 1440×1800px | 4:5 | — | — |
| Facebook Feed Image 4:5 | 1440×1800px | 4:5 | — | — |
Facebook Audience Network
| Placement | Size | Ratio | Safe zone | File |
|---|---|---|---|---|
| Banner Ad 300x250 (Medium Rectangle) | 300×250px | 6:5 | — | PNG, JPG |
| Banner Ad 320x50 | 320×50px | 32:5 | — | PNG, JPG |
| Native Banner Ad | 320×50px | 32:5 | — | PNG, JPG |
Image
| Placement | Size | Ratio | Safe zone | File |
|---|---|---|---|---|
| Facebook Feed Image | 1440×1440px | 1:1 | — | — |
Audience Network
| Placement | Size | Ratio | Safe zone | File |
|---|---|---|---|---|
| Banner Image | 320×50px | 6.4:1 | — | JPG, PNG |
| Interstitial Image | 1080×1920px | 9:16 | — | JPG, PNG |
| Native Image | 1200×628px | 1.91:1 | — | JPG, PNG |
| Rewarded Video | 1920×1080px | 16:9 | — | — |
| Placement | Size | Ratio | Safe zone | File |
|---|---|---|---|---|
| Business Discovery Feed Image | 1080×1080px | 1:1 | — | JPG, PNG |
| Feed Carousel | 1080×1080px | 1:1 | — | JPG, PNG |
| Feed Image 1.91:1 | 1200×628px | 1.91:1 | — | JPG, PNG |
| Feed Image 1:1 | 1440×1440px | 1:1 | — | JPG, PNG |
| Feed Image 4:5 | 1440×1800px | 4:5 | — | JPG, PNG |
| In-Stream Video 16:9 | 1920×1080px | 16:9 | — | — |
| In-Stream Video 1:1 | 1080×1080px | 1:1 | — | — |
| Marketplace Image | 1080×1080px | 1:1 | — | JPG, PNG |
| Reels Overlay Image | 1080×1080px | 1:1 | — | JPG, PNG |
| Reels Video | 1080×1920px | 9:16 | 1080×1330px | — |
| Right Column Image | 1200×628px | 1.91:1 | — | JPG, PNG |
| Search Results Image | 1080×1080px | 1:1 | — | JPG, PNG |
| Stories Image | 1080×1920px | 9:16 | 1080×1330px | JPG, PNG |
| Video Feeds | 1440×1440px | 1:1 | — | — |
| Placement | Size | Ratio | Safe zone | File |
|---|---|---|---|---|
| Explore Image | 1080×1080px | 1:1 | — | JPG, PNG |
| Feed Image 1:1 | 1080×1080px | 1:1 | — | JPG, PNG |
| Feed Video 9:16 | 1080×1920px | 9:16 | — | — |
| Profile Feed Image | 1080×1080px | 1:1 | — | JPG, PNG |
| Reels Image | 1080×1920px | 9:16 | 1080×1330px | JPG, PNG |
| Stories Image | 1440×2560px | 9:16 | 1440×1970px | JPG, PNG |
Feed
| Placement | Size | Ratio | Safe zone | File |
|---|---|---|---|---|
| Carousel Image Ad | 1080×1080px | 1:1 | — | JPG,PNG |
| Advantage+ Catalog Ad | 1080×1080px | 1:1 | — | JPG,PNG |
| Feed Image Ad 1.91:1 | 1200×628px | 1.91:1 | — | JPG,PNG |
| Feed Image Ad 1:1 | 1080×1080px | 1:1 | — | JPG,PNG |
| Feed Image Ad 4:5 | 1080×1350px | 4:5 | — | JPG,PNG |
| Feed Video Ad 16:9 | 1920×1080px | 16:9 | — | — |
| Feed Video Ad 1:1 | 1080×1080px | 1:1 | — | — |
| Feed Video Ad 4:5 | 1080×1350px | 4:5 | — | — |
Awareness Image Ad
| Placement | Size | Ratio | Safe zone | File |
|---|---|---|---|---|
| Facebook Feed | 1440×1800px | 4:5 | — | — |